Essential AEC Marketing Skills Photo GalleryJune 6, 2012 No Comments
The Washington, DC and Maryland Chapters of SMPS joined forces to present a day-long course focusing on the fundamentals of marketing, specific to the architecture, engineering and construction (AEC) industry. The program featured seasoned professionals from both chapters who lead participants through a sequential series of topics beginning with the pre-RFP stage, through qualification packages and interviews, and finally rounded out by post-sale marketing. Thank you to our speakers who participated: Lisa Julian-Miller, CPSM – Director of Business Development, Henry Adams, Lesley Rogers, CPSM – Business Development, Athavale, Lystad & Associates, Michelle Monnett – Associate Vice President, Business Development Director, AECOM, and Mary Moore – Principal, Syska Hennessy Group.
Check out photos of the event courtesy Tracey Brown/Paper Camera and SMPS Maryland: http://smps-maryland.org/