I Am A CPSM
Ask Me About Becoming a CPSM
Contact Career Advancement Committee Chair Amy Cuddy if you have any questions about becoming a CPSM or how SMPS DC can help!
SMPS DC and the Career Advancement Committee hosts an annual bootcamp for the Certified Professional Services Marketer (CPSM) Examination every Spring. Our successful bootcamp program offers a series of webinars, in-person classes and review sessions. Successful candidates who complete the program and earn their certification will be reimbursed the $250 Online Exam Fee by the SMPS DC Chapter.
Overview of the CPSM Certification Program
Your marketing skills are vital to the lifeline of your firm. Every day you further your company’s growth by identifying new project opportunities, developing business relationships, and getting your company’s name in front of prospective clients. That’s your job as a professional services marketer. Now the Society for Marketing Professional Services (SMPS), the recognized leader in education and information for marketing professional services, offers a credential that recognizes your achieved marketing expertise, the Certified Professional Services Marketer (CPSM).
The CPSM credential is a voluntary certification designed to elevate the professional standards in marketing and influence the future of this vital field. Furthermore, the CPSM designation serves as a mark of distinction for professional services marketers and business developers, raising their standing with their employers, peers, and the public.
A CPSM is recognized as an individual who has met a rigorous standard of experience and expertise in marketing professional services and has demonstrated their knowledge of the practice and related disciplines through a thorough examination of marketing competency. Candidates will be tested on their knowledge of the following six domains of practice: marketing research, marketing plan, client and business development, SOQs/proposals, promotional activity, and information, resource, and organizational management.
When you apply for the CPSM examination, you are taking your first step toward joining a distinguished group of professionals who have made a commitment to professional excellence, career advancement, and an ongoing pursuit of knowledge.
The 150-question, multiple-choice certification exam is offered in an online format at testing centers nationwide. Candidates must achieve a 75% score or higher to pass the CPSM examination. Whether you are a marketer, business developer, or the employer of one, this certification will help you take your organization to the next level.
For more information on certification, check out SMPS HQ’s Certification page.
Check out the list of current Chapter CPSMs – you may already know a few!
- Possess a bachelor’s degree or an advanced degree plus four years of experience in marketing or business development for firms providing professional services, or
- Possess an associate’s degree plus six years work experience in marketing or business development for firms providing professional services, or
- Without a degree, have eight years of experience in marketing or business development for firms providing professional services
In addition, all candidates must pledge to abide by the CPSM Code of Ethics.