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15 Mar, 2011

SMPS DC Staying On Top of Social Media

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SMPS DC has been hosting regular TweetUps for roughly a year now and we’ve had the chance to cover quite a few topics, including social media strategy, goals, ROI – and most of the time at least a refresher on the basics for people who may be tweeting for their very first time!

It’s been exciting to draw in SoMe newbies to the mix and we’ve seen several firms and individuals launch their social media presences from scratch. We’d love to continue to see even more of you come out and partake in the conversation, but wanted to provide some resources and information even if you can’t make it. Enjoy the below and try to make it out to the next TweetUp!

Where Can I Look for Resources, Statistics and the Latest Trends?

What Platforms Have Members Been Using to Manage Their SoMe Presence?
The two most popular are:

  • HootSuite
  • TweetDeck

What are some of the biggest challenges for DC area firms in adopting Social Media?

  • Education of the management team
  • Buy-in or support from the management team
  • Not enough content
  • Not sure how to work it in to strategy
  • Creating guidelines for employee usage and content

Be sure to leave your favorite AEC blog, community, profile or account in the comments!

By Chris Denby Markitecture