Tuesday, October 11th, 2016

SMaRT (Senior Marketers Round Table): Maximizing Relationships with Seller-Doers


1211 Connecticut Avenue NW, Fourth Floor, Washington, DC 20036


12:00 pm - 1:30 pm

Signature Series

Domain 6: Management

As more organizations move to a seller-doer model led by principals and technical staff, marketing staff have encountered challenges determining the best way to support this model and maximize the best results of sales efforts working with individuals whose primary focus isn’t always on securing the next project. Jenn Macks, PE, LEED AP, Vice President with Howard Shockey & Sons, Inc. will facilitate a discussion with useful tips for navigating the relationships with principals and technical staff to enhance the marketing and business development process, as well as how to identify and support training opportunities for non-marketing professionals. As a part of the discussion, each participant will be asked to share a 30-second overview of their sales model structure and the biggest challenge they are facing. *Please note that SMaRT events are only open to senior marketers with 10+ years of experience.

Additional Details

Event Information

This program is limited to the first 25 registrants.

Metro: Dupont Circle (Red) and Farragut North (Red)

Parking: Garage and street parking nearby

CEUs: 1.5 (Domains 3 & 6)

Contact: Carol Duke | cduke@hga.com | 703.317.6106

What It Costs

Registration Fees

  • Board Member: $20
  • CPSM: $20
  • Member: $20
  • Non-Member: $50