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Tuesday, June 9th, 2020

SMRT COVID-19 Series #1: Prepping for Re-Entry

Zoom Virtual Meeting! Link to be sent out prior to event.

Location

12:00 pm - 1:00 pm

Time
Signature Series

Domain 6: Management

Senior Marketers Round Table

Unprecedented times call for unprecedented leadership. And I don’t know about you, but I need a little help. As marketing and business development professionals, we’re being stretched to our limits to support the rapid change taking place across our profession, organizations and industry – juggling reduced staff and budgets, increased emphasis on digital strategies, high-pressure internal communications, and a host of virtual touchpoints with clients, partners, and staff. We’re here to help you combat virtual tunnel vision by connecting you with senior members from across the chapter for a regular exchange of ideas, examples, and lessons learned around timely COVID-related topics. Come ready to share, and leave with tools to help you and your firm navigate the next normal.

What It Costs
  • This event is free for members.
  • Registration deadline: June 7, 2020
  • Member: $0
What You'll Learn

During our first session, we will discuss communications challenges and strategies related to COVID re-entry plans. The discussion will center around three key themes:

  • Understanding and addressing employee anxiety
  • Establishing and evolving policies
  • Crafting impactful internal communications strategies

Each session will begin with a brief overview of the topic, followed by three smaller break out groups (conducted via Zoom breakout rooms) for focused conversation and idea exchange.

Additional Details
  • Agenda / timeframe: 12:00pm to 1:00pm – roundtable discussion
  • CEU credits: 1.00
  • Questions contact (Name, phone number, email): Laura Ewan, CPSM, 202.667.9776, lewan@hickokcole.com